How to outsource web design and web development

Outsourcing has become a cost-saving and workflow-streamlining norm for many organizations.

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Cicero Blick
November 29, 2022

What Are The Benefits Of Web Development Outsourcing?

The global IT outsourcing market will be worth $397.6 billion by 2025 and this massive growth is mostly driven by the following benefits:

Cost Efficiency

Outsourcing web design and development is more cost-efficient compared to in-house services. Hiring a website development expert or an agency in, say Eastern Europe or Asia, cuts down costs long-term.

On average, companies pay in-house web developers $90,000 per year while offshore developers can provide the same quality of services for half the price.

Global Talent Pool

Outsourcing web design projects gives you access to talents across the globe. You are not restricted to your in-house specialists or even web design agencies in your hometown or region. Thanks to the modern means of communication and file transfer, the world is your market.

Time Efficiency

Hiring and working with a full-time in-house employee includes going through rigorous company processes that take up a lot of time.

An outsourced web designer or web developer can switch between your projects without being an integral part of your team. You can slot them into the process when you require them, for example, to add a piece of code or iron out a certain design wrinkle.

Fresh Perspective

Outsourcing a web design project introduces an element of new creative flair and a lends fresh take on your project and overall business.

Hiring an external person to apply their expertise to your project often results in new ideas and new perspectives you may miss out on. Outsourced specialists have insights and knowledge your employees may not have.

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Who Should Outsource Website Design And Development?

There are numerous reasons why you would want to outsource a web project, no matter what industry or business you’re in.

Some of the possible reasons to outsource include:

  • The price of services in your area are higher than in places where you can outsource
  • Your company is young, has a limited budget and you need a maximum ROI
  • You need a one-time service instead of a full-scale, in-house team
  • You need fresh insights into your company and projects
  • Your conversion rates and other metrics are not hitting your projected goals
  • The terms of employing an outsourced team suit you better
  • You require new website functionalities or changes that your team cannot provide
  • Your business is growing and your in-house team cannot meet the deadlines and demands

Takeaways On Outsourcing Website Design And Development

To make most of your outsourced web development project, remember these three things:

  • Define your requirements: You must have a very clear understanding of your website requirements when outsourcing your project to any agency or organization for each of the tasks to be successful.
  • Be direct: For outsourcing companies, the most valuable resource is their customers’ input. Help them understand your point of view and your project requirements by providing timely feedback and openly communicating your concerns, wishes and instructions.
  • Define the project expectations: Most issues arise from the agency’s misunderstanding of your expectations or the fact that your expectations are not a match to their capabilities. Be clear on what you want from your agency partner and highlight them during the interviewing process.